Parallel London

September 2017 saw us working back at one of our regular venues Queen Elizabeth Olympic Park, with London based agency Innovision on our 3rd event for them in 2 years. This time it was as sole supplier for their fantastic, fully accessible sporting event ‘Parallel London’.

Parallel London’s aim was to:

• Enable as many people as possible of all ages and abilities to challenge themselves and get active
• Encourage beneficiaries to become benefactors & create new fundraising opportunities for charities
• Engage brands with the potential of inclusivity; in work, home and play
• Champion and showcase the very best of inclusivity through an entertaining and interactive day

With visitors invited to participate in a variety of free fun pushes/runs, ranging from the 100m to 10km as well as a family festival, this was a true celebration of all ages and abilities.

For more information about this fabulous charity visit parallellondon.com

Client Brief

To supply a range of structures to be used for:

• Visitor registration and activation
• Individual sponsors and participant organisations
• Guest interaction including sensory areas, refreshment & retail environments
• Back of house production including catering, administration, crew and volunteers